For Immediate Release
For more information, contact:
Paige Coniglio, Marketing Director
Paige.Coniglio@cblproperties.com
KidStrong Opens & Rack Room Shoes Expands in Mayfaire Town Center
Wilmington, NC (February 24, 2026) – amilies in Wilmington have a new destination for youth development as KidStrong, a science-based training program designed to build strong, confident, high-character kids, is now open at 6801 Parker Farm Drive, Suite 145, in the Mayfaire Community Center.
Serving children from walking age through 11 years old, KidStrong offers structured weekly classes led by expert coaches who focus on physical development, character growth, and leadership skills. The program is built around a curriculum created by child development experts and blends movement, mindset training, and milestone-based programming to support a child’s overall growth.
KidStrong Owners, Sarah & Craig Love, shared: "Opening KidStrong at Mayfaire is a dream for us. We’re passionate about helping kids unlock their potential, and we’re excited to serve Wilmington families with a program that inspires strength, independence, and lifelong confidence."
In addition to KidStrong’s opening, shoppers can also look forward to an expanded retail experience at Rack Room Shoes at 6859 Monument Drive. The popular footwear retailer has expanded its store by an additional 5,000 square feet, offering an even wider selection of shoes for the entire family.
Known for its famous Buy One, Get One 50% Off promotion, Rack Room Shoes continues to be a go-to destination for value and variety, now with more space and more styles than ever before.
About Mayfaire Town Center
Owned and managed by CBL Properties of Chattanooga, Tennessee, [NYSE:CBL], Mayfaire is a shopping, dining and entertainment experience comprised of Mayfaire Town Center and Mayfaire Community Center. The 610,000-square-foot Town Center is anchored by Belk and a 16-screen Regal Cinema, featuring an IMAX theater, as well as junior anchors, including Dave & Buster’s, The Fresh Market, World Market, Pottery Barn, ULTA and Michael’s. The center offers leading retail brands, such as Anthropologie, Free People, FP Movement, H&M, J.Crew Factory, Kendra Scott, LOFT, lululemon, Madewell, Warby Parker, White House | Black Market and Williams Sonoma and restaurants, including Brixx Wood Fired Pizza, First Watch and CAVA Restaurant. For more information, please visit Mayfaire.com, find us on Facebook @Mayfaire, or Instagram @mayfairetowncenter.